Indian handlooms are renowned for their richness, intricacy, vibrancy and excellent quality. Handlooms are an important part of the arts and crafts of our country and the cottage industry is one of the largest industries. The numerous looms weave cottons, silks and other natural fibers across all corners of the country and provide livelihood to thousands of people.
Prime Minister Narendra Modi is launching the first Handloom day on 07th of August 2015 to celebrate the diversity of our culture and craftsmanship of our artisans.
Distinguished Handloom Personalities will be recognised and awarded for their contribution in promoting the handloom legacy of our country. An exclusive brand called “India Handloom” will also be launched on this day.
The handlooms are Mungas from Assam, Kancheevarams from Tamil Nadu, Tussars from Jharkhand, Chanderi from Madhya Pradesh,Ikats from Orissa, Baluchari, Tant and Dhakai from West Bengal, Benarasi silks, and Bandhini from Gujarat to name a few. India is the only country with such varied range of weaves.
Notwithstanding the regional differences each weave is rich in traditional beauty and showcases the cultural heritage of the region. Each state has its own style of weaving and motifs. The designs largely capture everyday existence with animals, plants, rural life designs. The classic patterns captured the life of royalty and court in all its grandeur and elegance.
Ritu Kumar is a pioneer in the fashion world and promotes Indian handloom through her collections. Her clothes are steeped in intricate embroideries and craftsmanship from across the country. It reflects ancient traditions in modern styles. Ritu Kumar is popular for her use of resplendent colors, rich fabrics and exquisite embroidery. She set up her own unit in 1969 with just 4 artisans to promote the handloom industry. Over the years she has collaborated with numerous organizations and taken Indian fashion to the global arena.
The current crop of designers are adding their style to these handlooms and bringing back the conventional Indian fabrics and craftsmanship to the international forefront. Sanjay Garg through his label Raw Mango promotes Indian philosophy and and traditions. Sabyasachi works with various artisans across the country and revives forgotten arts, prints in his signature style.Gaurang Shah in his collections captures the vibrancy of India with its bright and beautiful spectrum of colors. Anavila Misra draws inspiration from the earthy tones of the ancient civilizations. Her designs are simple and fuss free showcasing the fabrics.
Cbazaar has joined hands with Ritu Kumar to further promote and uplift the cottage industries and keep the heritage of Indian crafts alive. Our collection of handlooms reflects the diverse culture of arts and crafts in our country.